The Chicago Fire have secured a major naming rights agreement with McDonald’s for the club’s future stadium, which is scheduled to open in 2028.
Under the partnership, the team’s new $750 million venue will officially be called McDonald’s Park, marking the first time the fast-food giant has signed naming rights for a major professional sports stadium in the United States.
The stadium, planned as a major entertainment destination in Chicago, will hold more than 22,000 fans for soccer matches and expand to approximately 31,000 seats for concerts and large-scale events.
“As we take the next step on our journey to build a world-class club, our commitment to Chicago is at the center of everything we do,” Chicago Fire owner and chairman Joe Mansueto said. “That’s why McDonald’s is the perfect partner — an iconic global brand with deep Chicago roots and shared values in supporting our community. McDonald’s Park will be the stadium that Chicago deserves.”
Club officials said the venue will feature a McDonald’s restaurant inside the stadium along with what they described as “immersive fan and culinary experiences throughout the stadium.”
McDonald’s Chairman and CEO Chris Kempczinski said the partnership extends beyond traditional branding rights.
“Together, we are creating more than a stadium,” Kempczinski said. “We are building a place that serves up joy, brings together community, delivers impact, and is designed to serve generations to come.”
The announcement represents another major step in the Fire’s long-term redevelopment plans as the organization looks to strengthen its position within Major League Soccer and establish a permanent soccer-focused home in Chicago.
The Fire currently plays at Soldier Field, which they share with the NFL’s Chicago Bears.
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